Services          About          Clients          Examples of Work          Testimonials          Contact About Jacob (continued) – Jacob Ybarra, M.S. is a User Experience Evaluator driven by a passion for inclusive design and research. He holds a B.A. in Digital Technology and Cultures from Seattle University and an M.S. in Human-Centered Design and Engineering from the University of Washington. Jacob's academic work explored the impacts of technology on underserved communities, deepening his commitment to equitable research and design. His graduate studies refined his expertise in empathetic research methods that prioritize diverse user experiences.   At MEMconsultants, Jacob specializes in qualitative research, including interviews and public engagement, paired with descriptive statistics and data visualization. His work uncovers insights from complex data sets, amplifying underrepresented perspectives and advancing equity.   Outside of work, Jacob enjoys spending time by Lake Washington, exploring Seattle’s restaurants, watching films, and playing tennis.